Why Under 50K Followers is the Perfect Time to Launch an Educational Email Course

Adam Meyer
2 min readSep 15, 2023
Photo by Sara Kurfeß on Unsplash

Regardless of the platform, the race for followers often overshadows the true spirit of social media: to build a meaningful connection with your audience.

While many influencers set their sights on hitting that coveted 100K follower mark, there’s a golden opportunity that often goes unnoticed — launching an educational email course when you’re still under 50K followers.

Here’s why:

1. You get to nurture your tribe.

When you’re in the early stages of building your brand, your followers are more than just numbers — they’re a community eager to learn from you.

Launching an educational email course allows you to deepen these connections, showcase your expertise, build trust, and position yourself as a valuable resource for your audience.

2. You separate yourself from the herd.

Social media is saturated and capturing your audience’s attention is challenging to say the least.

However, by offering an educational email course, you’re providing something of genuine value.

This sets you apart from influencers who rely solely on social media posts. It’s your chance to offer a comprehensive, in-depth experience that keeps your audience coming back for more.

3. You can monetize your knowledge.

While you may not have a massive following yet, your knowledge and expertise are worth their weight in gold.

Launching an email course is a smart monetization strategy. It’s an additional revenue stream that doesn’t rely solely on sponsorships or affiliate marketing.

Plus, it can significantly boost your bottom line, even with a smaller audience.

4. You get to grow with your audience.

As you grow, your audience grows with you.

Launching an educational email course early allows you to evolve alongside your followers. You can tailor your courses to meet their changing needs and interests, ensuring you remain a relevant and valuable resource throughout your growth.

Don’t wait for a massive follower count to start sharing your knowledge.

Under 50K followers is the perfect time to launch an educational email course. It’s a chance to nurture your tribe, stand out in the noise, monetize your expertise, and grow with your audience.

Your influence isn’t defined by the numbers but by the impact you make on those who follow you.

Thanks for reading! If you enjoyed this article or found it valuable, consider following me on Twitter/𝕏 for more. @thatadammeyer



Adam Meyer

I ghostwrite Educational Email Courses for Nutrition & Fitness Influencers • Certified Nutritionist • 500+ articles published in the Health & Wellness space